Small groups (four or five people) are typically the most effective, and these discussion usually last 60 to 90 minutes.The size of your origination will vary on the effort needed, typically 15 to 20 interview sessions.
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We live in a new age of expectations from the consumer.
Think back 10 or 15 years and recall your expectations for a shipping delivery. Today, that expectation is about two days, and could even be two hours.
Without buy-in, the rest of the work outlined below can be fruitless.
We have found the following practices to be effective in support of these five purposes.
A thoughtful approach to discovery is key to the success of developing your customer journey framework.
The discovery process serves five key purposes: (1) to understand the past; (2) to build on prior best practices ; (3) to find past pitfalls; (4) to understand each team’s expectations; and (5) to gain buy-in, which is one the most important reasons for this exercise.
Não é de admirar que todos conhecem alguém que encontrou o amor no Match.com!