After explosive growth and praise from Techstars and Facebook’s prestigious Fb Start Accelerator Program, as well as plenty of media profiles, Bae was officially acqui-hired by if(we) last month.“After watching Brian and Justin’s success positioning Bae and growing its audience, it was clear to me they could make an even larger impact working with us at if(we) leveraging our scale and resources,” says Louis Willacy, head of M&A at if(we).
“It’s rare that you find a team that fits so well with your immediate needs, so the stars were truly aligned here.”Brian and Justin moved from their New York City headquarters to San Francisco to lead marketing and growth across if(we)’s entire portfolio, which includes Tagged, Hi5, Fandom, and new social streaming site We Chill.
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